Press Meet – June’18

iSTEEL launched their new logo in the press meet. We have taken a bold step to redefine our brand and create a new standard in the industry. The new logo is part of this mission to expand our market and bring the best quality TMT bars to every home.

We also introduced our Brand Ambassador International Weightlifting Champion from Tamil Nadu, Shri Sathish Kumar Sivalingam in the Press Meet. We wanted to associate our brand iSTEEL with a sportsperson from Tamilnadu and he is the best choice since he is an inspiring personality, given his humble beginnings, and the success he has achieved. Therefore, the association with him, helps the brand tremendously. Shri. Sathish Sivalingam stands for strength and flexibility – characteristics that define iSTEEL XLS TMT bars. He is an inspiration to many. We would like to get inspired and motivate the real heroes like him.





iSTEEL XLS TMT Bars Launch : Chennai

iSTEEL XLS TMT bars was launched in, the biggest cultural, economic and educational centre of south India, Chennai on 27th January 2015 at Hyatt Regency.





iSTEEL XLS TMT Bars Launch : Cochin

God’s own country witnessed the launch of iSTEEL XLS TMT bars at Crowne Plaza on 25th February 2015.





iSTEEL XLS TMT Bars Launch : Mysore

iSTEEL stepped for the 1st time in the city of silk & Sandalwood through the launch of iSTEEL XLS TMT bars on July 4th, 2015.





iSTEEL XLS TMT Bars Launch : Nellore

After 2 decades of hard work, we look towards where it all began, look back to our home, to the state of Andhra. We launched iSTEEL XLS TMT bars in the rice bowl of Andhra Pradesh, Nellore on the 7th of August, 2015 at VPR Convention Centre.